DEALER ACQUISITION · APPRAISAL HISTORY · AGING · EXIT TIMING

DON’T JUST LOOK UP
WHOLESALE VALUE.
TRACK WHAT IT DOES.

MMR Tracker is designed for dealership teams that want a history around every appraisal: what the licensed wholesale benchmark was when the car was acquired, what it is now, how fast it is moving, how much gross cushion remains, and when inventory has crossed from “hold” to “move.”

VIN-firstVEHICLE HISTORY
Daily historyTREND
Dealer-onlyAUTHORIZED WORKSPACE
Licensed dataREQUIRED FOR REAL MMR
● VALUE HISTORY · DEMO VEHICLE
SYNTHETIC · NOT MMR
DEMO VALUES
STOCK #A2318

2022 Toyota RAV4 XLE · 41,280 mi

Acquired 24 days ago · appraisal history attached to VIN

ACQUISITION BENCHMARK$25,450
CURRENT BENCHMARK$24,980
24-DAY MOVE−$470
ASK VS BENCHMARK+$3,915
DECISION SUPPORT

Still retail-able, but wholesale support is softening.

Combine value movement, age, cost basis, recon, retail ask, and policy thresholds in one decision record.

HOLD / WATCH
Licensing boundary: Current Cox/Manheim MMR terms describe MMR values as proprietary and prohibit licensed MMR data from being made available in a consumer-facing source. The production product should therefore be an authenticated dealership tool and use actual MMR only under an appropriate license or expressly permitted workflow.
The gap this product fills

A VALUE LOOKUP ANSWERS “NOW.”
A TRACKER ANSWERS “WHAT CHANGED?”

Manheim already provides the valuation. MMR Tracker should preserve the dealership’s decision history around authorized values and connect it to the vehicle lifecycle.

Appraisal History

Save valuation snapshots with VIN, mileage, inputs, user, timestamp, target buy number, and acquisition decision.

Value Movement

See whether wholesale support strengthened, held, or softened since appraisal.

Aging Pressure

Combine value trend with days in stock, recon, cost basis, retail ask, and policy thresholds.

Exit Timing

Warn managers when the wholesale floor is eroding faster than the retail plan can absorb.

VIN lifecycle

ONE VEHICLE. ONE VALUE HISTORY.

01

Identify

VIN or YMMT before valuation.

02

Retrieve

Authorized value with supported adjustments.

03

Snapshot

Save appraisal and decision context.

04

Economics

Attach cost, recon, ask, and gross target.

05

Refresh

Compare permitted current snapshots.

06

Exit

Hold, reprice, transfer, or wholesale.

Interactive prototype

TURN ONE APPRAISAL INTO A TRACKABLE DECISION.

This demo uses synthetic user-entered benchmark values. It is not an MMR lookup.

MMR is licensed data, not scrape material

BUILD THE WORKFLOW AROUND THE LICENSE.

01

Authorized access

Current terms restrict licensed MMR data to permitted, authorized-user contexts.

02

Generate correctly

Current display rules call for at least YMMT or VIN and supported adjustment inputs.

03

Display correctly

Base vs Adjusted MMR labeling, attribution, marks, and disclaimers matter.

04

API route exists

Manheim’s help page points multi-VIN retrieval to the Valuations API/data-syndication route.

For the appraiser

“What can I own this car for?”

Preserve the benchmark and human rationale instead of leaving it inside memory or a disappearing browser tab.

For the used-car manager

“Is this still the same deal we bought?”

Compare current economics with the acquisition thesis and document the exit decision.

Product boundaries

TRACK THE VALUE. DON’T PRETEND TO OWN THE DATA.

Manheim Market Report, the wholesale vehicle valuation product from Manheim.
No. All demo dollars are synthetic. Actual MMR values are proprietary and require authorized access/licensing.
That is not the product direction. Production should use a permitted Cox/Manheim license/API integration or another expressly allowed workflow.
Not with licensed MMR data under the current additional terms, which prohibit consumer-facing availability of licensed MMR data.
Because the tracker stores dealership memory: historical snapshots, acquisition rationale, aging, cost basis, alerts, and exit decisions.
No affiliation is claimed. Production use of MMR data or Manheim marks should be licensed and approved.
Wholesale value change intelligence

REMEMBER WHAT THE CAR WAS WORTH WHEN YOU BOUGHT IT.

Then know when the original plan no longer makes sense.

Updated